Guide · Updated 28 October 2026
Heroes and the shop
The shop has 17 heroes you buy with cookies, priced from $8 to $230. A hero affects your chance of rare cookies and can be evolved.
Heroes unlock as your account level grows:
| Rarity | Unlocks at level |
|---|---|
| Basic | 1–4 |
| Rare | 6–9 |
| Epic | 9–13 |
| Elite | 14 |
Some levels reward you with a hero discount, so it can pay to reach a level before buying.
Ready to try?
Start with the free demo: 500 practice cookies, no real money.